DeSoto Tail Fins

DeSoto Tail Fins – The DeSoto Motor Corporation a division of The Chrysler Corporation built the DeSoto automobile in Detroit, Michigan from 1928 to 1961. The DeSoto was a medium priced American Automobile built to bridge the gap between Chrysler and Dodge. The DeSoto was also priced just above Plymouth. Over the years DeSoto built it’s best automobiles in the 1950s with tail fins of course. By 1961 the DeSoto was dropped from the Chrysler line. A sad ending for a marque that built great cars for three decades.


1955 DeSoto Tail Fins
1955 DeSoto Tail Fins

1955 DeSoto’s were all new this year, sporting bolder fully up to date styling. DeSoto again showed a toothy grille for 1955 and rear fenders with a small hint of a tail fin. In 1955 DeSoto and Dodge offered the industry first three tone paint treatments.


1956 DeSoto Tail Fins
1956 DeSoto Tail Fins

DeSoto received a facelift called the “Forward Look” in 1956. The most noticable was the new mesh grille and stacked triple tail lights and “Flight Sweep” tail fins at the rear.


1957 DeSoto Tail Fins
1957 DeSoto Tail Fins

All Chrysler Corporation divisions launched the second generation styling known as the “Forward Look” in advertising with high flying tail fins.


1958 DeSoto Tail Fins
1958 DeSoto Tail Fins

DeSoto automobiles changed even less than other Chrysler cars for 1958. This really effected DeSoto sales in a recession and when fuel economy was a concern. As it turned out it marked the beginning of the end for DeSoto.


1959 DeSoto Tail Fins
1959 DeSoto Tail Fins

In a year when other Chrysler automobiles were up slightly, DeSoto sales continued to drop. But not the size of their tail fins.


1960 DeSoto Tail Fins
1960 DeSoto Tail Fins

1959 DeSoto restyling had a blunt trapezoidal grille composed of small horizontal bars. Sharply arched tail fins were as high as they have ever been on a Chrysler product.


1961 DeSoto Tail Fins
1961 DeSoto Tail Fins

No series names were used in 1961. The cars were simply known as DeSoto’s and were considered ugly by many. 1959 DeSoto’s had a double gille, diagonally stacked headlights and very large angled tail fins. 1961 was the final year for DeSoto.